Experimental phrase

I looked at many phrases which are associated with my subject:

"Vision is the true creative rhythm"
"Red mist of anger"
"Even a blind squirrel eventually finds a nut"
"Double vision"
"Waiting for the gift of sound and vision"
"Love is blind"
"Blind date"
"Vision without a task is only a dream"

My first idea was to use the same technique i used for the experimantal word, I wanted to use it for "the red mist of anger".

The next phrase i wanted to experiment with was "even a blind squirrel eventually finds a nut" I decided to make a typface out of leaves, i thought this was appropriate as leaves are known for living in the trees and are associated with Autumn.

Experimental typography

The brief was to create my word (vision) and produce some experimental type expressing the word.

My first idea was to write the word vision with carrots becasue they are suppose to help improve our vision, i then thought of expressing it in the way that some people see text as blury unless they wear glasses to bring it into focus.

I wanted to explore fog, rain and mist whilst driving as it affects our vision. Firstly I wrote the word out and stook in in the shower, i wanted to get the effect of rain in front of it to make it less visible, as you can see in the photograph I didnt achieve the effect I wanted to create.

As this technique wasn't successful i decided to play around with the shutter speed on the camera, i then got camera shake and achieved the out of focus effect i was after. I then got the text wet and smudged the ink, ripped the paper just to see what effects i could create, here are the original photographs i took:

The photos were then put into photoshop, I played around with different effects and overlapped the different photos to create some experimental type which expressed vision.

I chose my favourite and experimented with different colours.

Proposal

For my self initiated project i have decided to focus on 'vision'. I aim to research into different types of impaired vision and look at what factors can help improve eyesight and prevent problems. I will also look into other obsticles which affect our visoin such as alcohol and drugs, also as a driver there can be things which prevent 100% vision.

Light is something which is very important to our vision as without it we would not be able to see, it effects our colour vision as well as our night vision. I would like to experiment with light to see what effects i can create.

At the end of this project i would hope to have a vast amount of research into vision which can then help me with lots of creative solutions to the brief.